YouTube is the world’s second-largest search engine — and mastering its SEO can make the difference between an invisible video and a viral success. YouTube Video SEO Masterclass: Boost Views, Engagement & Subscribers is your complete guide to understanding how YouTube’s algorithm works and how to use it to your advantage. This course teaches you everything you need to know to make your videos rank higher, attract loyal audiences, and monetise your content effectively.

You’ll start by learning the fundamentals of YouTube SEO and why it’s essential for long-term channel growth. The opening lessons cover how the YouTube algorithm indexes videos, how metadata impacts ranking, and how viewers’ engagement signals — likes, comments, and watch time — affect visibility.

Next, you’ll move into the core optimisation techniques that drive real results. You’ll learn how to write compelling, keyword-rich titles, descriptions, and tags that align with search intent. The course demonstrates how to use advanced tools such as VidIQ, TubeBuddy, and YTCockpit for keyword discovery, competitor analysis, and ranking insights. You’ll also learn how to build an effective video sitemap to help YouTube and Google index your content correctly for maximum exposure.

In the analytics and optimisation modules, you’ll discover how to interpret YouTube Analytics to track performance, identify growth opportunities, and make data-driven decisions. You’ll also explore best practices for increasing engagement — including how to design clickable thumbnails, encourage comments, and use community interaction to boost algorithmic favourability.

Finally, the course delves into monetisation and growth strategies. You’ll learn how to leverage YouTube AdSense, affiliate partnerships, and sponsorships to generate income while maintaining ethical SEO practices. You’ll understand the difference between black-hat and white-hat techniques and learn how to build long-term success through sustainable channel optimisation. Additional lessons show you how to create SEO-friendly video layouts, design playlists to target competitive keywords, and convert viewers into loyal subscribers.

By the end of this masterclass, you’ll have a complete system for optimising every aspect of your YouTube channel. Whether you’re a content creator, business owner, or aspiring influencer, this course will equip you with the technical knowledge, creative strategies, and analytical mindset needed to grow your audience, boost engagement, and dominate YouTube search results.