The External Environment Curriculum Breakdown course is designed to provide a clear and practical understanding of how the external environment shapes strategic decision-making in organisations. Starting with the foundations of strategic management, the course introduces learners to the types and processes involved in strategic planning, offering a strong theoretical framework for deeper exploration into external influences.

As businesses operate in increasingly complex and competitive environments, understanding external factors becomes critical for sustained success. Learners will examine the relationship between organisations and their external environments, identifying the political, economic, social, technological, environmental, and legal elements that can impact performance and decision-making. The course also delves into tools and methods used to analyse these external factors effectively.

A core focus of the curriculum is analysing the external environment through structured frameworks, allowing learners to assess industry trends, identify potential threats and opportunities, and align strategic objectives accordingly. By learning how to judge the industry and its competitive landscape, students will be able to evaluate market attractiveness and business viability with confidence. The course concludes with a module on strategic group mapping, helping learners understand how businesses position themselves within their industry and how competitive dynamics evolve.

This course is particularly valuable for anyone involved in or aspiring to strategic roles, as it equips learners with practical insights and analytical tools that support data-driven decision-making and forward-thinking strategy development.